On July 30, 2025, the Zhejiang Garment Association Children’s Wear Development Committee General Election Meeting and 2025 Children’s Wear Industry Development Sharing Session was grandly held in Hangzhou. With the theme “Uniting Industry Strength · Collaborating for the Future of Children’s Wear”, the event was hosted by the Zhejiang Garment Association, organized by the Zhejiang Garment Association Children’s Wear Development Committee, co-organized by Landing Club and Hangzhou Zhongsai Industry Co., Ltd., supported by the China National Garment Association Children’s Wear Professional Committee, Huzhou Wuxing Zhili Children’s Wear Chamber of Commerce, Shaoxing Shangyu Children’s Wear Association, and Cixi Garment Association, and sponsored by Guizhou Huacheng Wine Group Baiwei Famous Liquor. Industry colleagues gathered together to celebrate this grand event. The conference was hosted by Shen Moli, Secretary-General of the 4th Children’s Wear Branch of the Zhejiang Garment Association and Advisor to the 5th Children’s Wear Development Committee.

01 Convening the 5th Committee Congress
In accordance with the spirit of Document No. 3 [2025] of the Zhejiang Garment Association, the Children’s Wear Branch of the Zhejiang Garment Association has been officially renamed as the Zhejiang Garment Association Children’s Wear Development Committee. The general election meeting of the 5th Children’s Wear Development Committee of the Zhejiang Garment Association was conducted in strict accordance with the association’s charter and relevant regulations. Distinguished guests including Feng Dehu, Supervisor of the China National Garment Association and Honorary President of the Zhejiang Garment Association; Zheng Nianhua, Vice President of the China National Garment Association and President of the Zhejiang Garment Association; Hou Liang, Deputy Secretary-General and Director of the Cooperation Department of the China National Garment Association as well as Secretary-General of the China National Garment Association Children’s Wear Professional Committee; and Han Licheng, Advisor to the Zhejiang Garment Association, attended the meeting.
Zheng Nianhua, Vice President of the China National Garment Association and President of the Zhejiang Garment Association, highly recognized the work of the 4th Children’s Wear Branch in his speech over the past five years. He emphasized that the accumulated service capabilities, cohesion, and influence over these five years are the most precious cornerstone for the new committee. He also expressed his expectation that the new committee will lead the Zhejiang children’s wear industry to adapt to the new situation, seize new opportunities, meet new challenges, and accelerate its development towards youthfulness, digitalization, ecologicalization, and globalization, making Zhejiang children’s wear a carrier of Chinese aesthetics, Chinese quality, and Chinese warmth. The Zhejiang Garment Association will, as always, fully support the work of the Children’s Wear Development Committee, providing better services, building a broader platform, and creating a better environment for the development of the Zhejiang children’s wear industry.
Hou Liang, Deputy Secretary-General and Director of the Cooperation Department of the China National Garment Association as well as Secretary-General of the China National Garment Association Children’s Wear Professional Committee, highly affirmed the important position of the Zhejiang children’s wear industry in the country in his speech and placed high hopes on the new Children’s Wear Development Committee. Facing the new situation and new challenges, Hou Liang emphasized the need to reshape the value creation model of the children’s wear industry at a higher level, including technological innovation to forge product strength; cultural empowerment to upgrade brand value; digital transformation to reconstruct the retail ecosystem; and collaborative win-win to gather industrial synergy. The general election is not only an honor but also a responsibility. The China National Garment Association will continue to fully support the work of the Zhejiang Garment Association and the Children’s Wear Development Committee, providing the best services and resources.
The attending committee members listened to and deliberated on the work report delivered by Shen Qiang, Chairman of Hangzhou Zhongsai Industry Co., Ltd. and President of the 4th Children’s Wear Branch of the Zhejiang Garment Association, on behalf of the 4th Children’s Wear Branch. Shen Qiang systematically reviewed and summarized the key work carried out by the Children’s Wear Branch over the past five years with the purpose of “serving members and serving the industry” from seven aspects. In his report, Shen Qiang pointed out profoundly that the past five years have been a period of forging ahead with determination, advancing with heads held high, adhering to the right path while innovating, and improving quality and empowering development. He called on all members to carry forward the past and open up the future under the leadership of the new committee, and write a new chapter for Zhejiang children’s wear.
Subsequently, the attending committee members listened to and deliberated on the financial report delivered by Yang Jianping, Vice President of the 4th Children’s Wear Branch of the Zhejiang Garment Association and Vice Chairman of the 5th Children’s Wear Development Committee, on behalf of the 4th Children’s Wear Branch.
Immediately afterward, the attending committee members deliberated and adopted relevant documents such as the list of members of the 5th Children’s Wear Development Committee of the Zhejiang Garment Association, the work regulations of the Zhejiang Garment Association Children’s Wear Development Committee, and the election measures of the 5th Children’s Wear Development Committee of the Zhejiang Garment Association.

02 Electing the New Leadership of the Children’s Wear Development Committee
According to the vote counting results of the conference, Chen Haiping was elected as the Chairman of the 5th Children’s Wear Development Committee of the Zhejiang Garment Association.
According to the vote counting results of the conference, Wu Peng, Ying Hongjian, Li Yufeng, Ye Ye, Ke Wenhua, Yang Jianping, Ma Weizhong, Zhu Huiqiang, Gu Fangfang, Fan Lizhen, Gu Meifei, Wu Xufei, Dai Chenghao, Xu Guoren, Zhou Junwu, and Chen Qianjun were elected as Vice Chairmen of the 5th Children’s Wear Development Committee of the Zhejiang Garment Association.
The conference appointed Ye Xiandong, Xu Bo, and Shen Qiang as Honorary Chairmen of the 5th Children’s Wear Development Committee of the Zhejiang Garment Association.
Chen Haiping awarded the appointment to the Secretary-General of the 5th Children’s Wear Development Committee.
The conference appointed Yan Jing as the Secretary-General of the 5th Children’s Wear Development Committee of the Zhejiang Garment Association.
Chen Haiping issued appointment letters to the Deputy Secretaries-General of the 5th Children’s Wear Development Committee.
The conference appointed Wu Xinyang, Dai Yufei, Feng Hongjun, and Yu Yangda as Deputy Secretaries-General of the 5th Children’s Wear Development Committee of the Zhejiang Garment Association.
Chen Haiping issued appointment letters to the Advisors of the 5th Children’s Wear Development Committee.
The conference appointed Shen Moli as the Advisor of the 5th Children’s Wear Development Committee of the Zhejiang Garment Association.
Chen Haiping, Chairman of the 5th Children’s Wear Development Committee and Founder of Landing Club, delivered an inauguration speech.
In his inauguration speech, Chen Haiping, Chairman of the 5th Children’s Wear Development Committee of the Zhejiang Garment Association and Founder of Landing Club, profoundly elaborated on the future work plan of the new Children’s Wear Development Committee. He stated that the committee will focus on building an efficient communication platform, deepening professional empowerment services, strengthening brand building and promotion, and safeguarding industry order and rights. He emphasized that the effectiveness of the committee’s services depends on the sense of gain of its members. He promised to adhere to the “member demand orientation”, and the secretariat will be everyone’s intimate “service staff” and strong “backing team”. Finally, Chairman Chen Haiping sincerely called on everyone to work together for mutual benefit, polish the “Zhejiang Children’s Wear” brand, and care for the future of the motherland with high-quality children’s wear.

03 Holding the 2025 Children’s Wear Industry Development Sharing Session
Subsequently, the 2025 Children’s Wear Industry Development Sharing Session was held, where three industry experts were invited to share cutting-edge insights on core topics such as scientific enterprise management, overseas market expansion, and industry trend insight, bringing a feast of ideas to the attendees.
Fang Yongfei, Chairman of Guanghua Empowerment, delivered a sharing titled “Strategic Thinking and Scientific Enterprise Management”. Starting with detailed data, he pointed out that unprecedented opportunities in children’s wear will emerge globally in the next decade, and emphasized that for enterprises, “either stand out or be eliminated”. At the same time, he warned the entrepreneurs present to be alert to “low-level diligence” and to make good use of AI agents to improve efficiency and reduce costs. Finally, he systematically analyzed the “12349 Scientific Management Consistency Model” and concluded that running an enterprise is a professional task, and operation is always more important than management.
Musk, Founder and CEO of DNY123, focused on overseas markets and delivered a sharing titled “Southeast Asian Children’s Wear: Current Entry Value and Future Potential Assessment under the E-commerce Landscape”. With detailed data and vivid cases, he conducted an in-depth analysis of the industry status in Southeast Asia from the perspectives of e-commerce going global, brand going global, and factory going global. Musk’s incisive view that “for the Southeast Asian market, either pay attention to it or ignore it, but never underestimate it” aroused enthusiastic responses from the attendees.
Yan Xiaoxiang, Partner of Yicai Data Intelligence, Senior Consulting Director and Chief Consulting Expert of Yicai Business School, delivered a sharing titled “2025 Trends in Mother and Baby Content E-commerce Categories and Consumer Insights”.
Yan Xiaoxiang, Partner of Yicai Data Intelligence, Senior Consulting Director and Chief Consulting Expert of Yicai Business School, delivered a sharing titled “2025 New Trends in Mother and Baby Track Content E-commerce: Growth Code Behind Data”. Based on mother and baby market insights and category structure analysis, as well as consumer shopping preferences and social media content insights, he focused on industry benchmark cases, summarized industry strategic opportunities, and put forward implementation suggestions. Finally, with replicable core methodologies, he provided references for content e-commerce layout in the mother and baby track.
The Zhejiang Garment Association Children’s Wear Development Committee General Election Meeting and 2025 Children’s Wear Industry Development Sharing Session was a complete success.
The successful holding of this Zhejiang Garment Association Children’s Wear Development Committee General Election Meeting and 2025 Children’s Wear Industry Development Sharing Session not only successfully completed the organizational update but also injected strong confidence and motivation into the Zhejiang children’s wear industry at a critical development stage.
“Uniting industry strength, collaborating for the future of children’s wear”. It is believed that under the leadership of the 5th Children’s Wear Development Committee, the Zhejiang children’s wear industry can gather more majestic strength, ride the wind and waves in the new development stage, and collaborate for a more brilliant future of children’s wear.